The Board of Control for Cricket in India (BCCI) on Monday announced that Viacom18 has bought the media rights of the upcoming women’s IPL for Rs 951 crore for five years, beating Disney Star and Sony. This means the value of one match of women’s IPL will be around Rs 7.10 crore. The auction for the Women’s IPL was held at the BCCI Headquarters in Mumbai on Monday. The first women’s IPL is expected to start in the first week of March. Five teams will participate in this and all the matches will be held in Mumbai. On the other hand, if we look at the cost of one match of Pakistan Super League (PSL), then it is Rs 2.44 crore. In such a situation, the cost of one match of women’s IPL is almost three times the cost of one match of PSL.

WIPL also made BCCI rich, media rights sold for Rs 951 crore

There are three categories of global rights which include TV, digital and composite rights. Viacom18 made a successful bid for the joint rights. In the men’s IPL, all three rights were sold separately. BCCI President Roger Binny said, “Women’s cricket has come a long way in the last few years and the recent bilateral series against Australia is a testimony to how popular women’s cricket has become in India.” Already happened.’

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Viacom18 had acquired the digital rights of the Men’s IPL for Rs 23,758 crore while Disney Star retained the TV rights for Rs 23,575 crore for five years starting 2023 during a three-day auction held in June 2022. The cost of one match in the Men’s IPL is Rs 107.5 crore. BCCI is being praised a lot for the women’s IPL. All the legendary women cricketers of the world have made it historic.

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